Hello and welcome to Pic-Time!
This will give you a quick guide and walkthrough of Pic-Time to further customize your account and elevate your business for your clients. If you haven't already, be sure to check out Parts 1 and 2:
You can access this guide and any Help article from your photographer dashboard by clicking on the question mark icon in the lower lefthand corner. Or feel free to reach out to our Support Team by clicking the help bubble in the lower righthand corner. Almost everyone on the team is also a photographer, and we’re always happy to help!
This Advanced Guide will take you about 30 minutes to an hour to complete, depending on what additional setups you choose to do.
~ 10 Min Setup: Customize Brand and Style
1. Add your own custom domain so that clients feel like they’ve never left your website when viewing their galleries, and upload a print release for clients to automatically download along with their photos.
Pro Tip: you can add custom print releases for various download sizes if you want to override this general release.
~ 1 Min Setup: Set Preferences
2. Automatically enlarge photos to customize the gallery view and mark photos as favorites based on rating metadata. (Please note: this will only work if you leave the metadata upon export.)
Pro Tip: set your Default Photos Sort Type to choose how the photos are automatically organized when you upload.
~ 5 Min Setup: Add Custom Email Packages
3. An Email Package contains all the various emails you/the system may send out to your clients. You can create different Email Packages for different types of photo sessions or languages, and customize each email template within each package.
Each Email Package can then be assigned to a gallery, which streamlines workflow and gives a cohesive client experience in your own voice.
Pro tip: you can see where/how the various emails are sent to your clients here.
~ 10 Min Setup: Customize Store Pricing
4. Create more than one price list so you can offer products and prices based on location or type of shoot.
5. In your price lists, you can offer custom products and/or create Product Packages to curate products for your clients, making purchase decisions easier. You can also sell digital downloads for print licensing, social media, etc.
Pro Tip: by default there are terms we give to clients in the shopping cart, such as a crop warning for products, and you can add your own shopping cart terms.
Extra options include: covering shipping costs for your clients, and having products ship to yourself first.
For custom products: create a PNG mockup where client images can be added directly to your custom product, and add forms for clients to fill out when ordering.
~ 10-20 Min Setup: Add Marketing Automation Apps
6. The Campaign and Automation apps are premade and ready-to-go marketing strategies to help you save time and increase your sales. Pic-Time’s automation apps allow you to offer promotional coupon campaigns for individual or multiple galleries. You can also assign Marketing apps to Art Galleries.
Pro Tip: learn more about the best automations for your workflow here.
For new Pic-Time users, we recommend checking out the General Coupon app, the Early Bird app, and the Abandoned Cart app.
The General Coupon app is great for any discount you may want to give, including free shipping, print credit, and free products.
The Early Bird app sends a discount to users after they visit the gallery for the first time, so it’s a great way to thank them for visiting and give them a discount while they are browsing the images.
The Abandoned Cart app sends a discount to users after they leave items in their shopping cart for a certain period of time. This is used as an encouragement for them to complete their order and receive beautiful physical prints.
For Art Galleries, check out the Art Gallery General Coupon app and the Art Gallery Abandoned Cart app.
Pro Tip: while the apps are ready to go and do not need customization, you can add personalized product photos, custom video and photo banners, and branded emails to the apps.
7. In addition, within the Sales & Automations tab, you can view user activity, visitor email addresses, testimonials, client orders and shopping carts, Sales Report, and your Billing History.
Extra setups include: adding products to client shopping carts, editing orders on hold, and sending order files to clients.
~ 5 Min Setup: Create Slideshows and Blogs
8. Create Slideshows to remind clients of the emotional experience of their photo session, share easily on desktop and mobile, create social media slideshows, and sell various slideshows to your clients.
9. Create Blogs to share photos quickly in a beautifully designed post with current and prospective clients, drive traffic to your site with SEO optimization, and utilize the Blog AI Writing Assistant to tell the story of your photo session.
~ 5 Min Setup: Send Testimonial Requests
10. After you’ve sent off galleries to your clients, you can send a testimonial request from within the Dashboard tab of each gallery. By default, testimonials are saved directly on Pic-Time, but you can point the testimonial request directly to an external review page instead.
Art Galleries
11. Pic-Time Art Galleries allow you to create your own personal space to showcase and sell your artwork for a different income stream. You can see samples of different Art Galleries here.
For further information on the differences between Client Galleries and Art Galleries, click here.
And that's it! There's lots of other features that can be utilized within your Pic-Time account, but these will get you started to bring your photography business to the next level.