Product Packages let you group multiple items and sell them for a single price. You can offer them alongside individual products or make them the only option in your Shop. Pricing packages slightly lower than buying items separately is a great way to encourage larger orders.
Please Note: To create Packages, you, as the Photographer, must be set up to accept payments yourself in your Store Settings.
Learn more about Product Packages in our other articles:
Create Product Packages
1. From the Main Dashboard, go to Settings.
2. In the Store Pricing tab, click on the Price List you want to edit.
3. Click on + Custom Product / Package to create a new Product Package.
4. Select Product Package, name your package, and click Create New Package.
Alternatively, you can click View Templates to start with a pre-made Package Template.
Choose Products
5. Click on Package Items.
6. Click + Add Item.
7. Select which product you’d like to add.
8. Choose the Product type you want to add based on the listed details (e.g., paper finish, album cover color, size).
9. For prints and albums, enter the Quantity (number of prints or album/book spreads).
To include two frames, add each one as a separate product instead.
10. Check the box to Let the user choose from several options for this item (e.g., Matte vs. Semi-Gloss Prints, Frame colors, Album cover type) and click Ok, Got it.
Please Note: Make sure options are similar in cost, as this selection won’t change the package price.
11. Next, from the Product Type dropdown menu, check the boxes for any additional variants you want to offer as options for your client.
Please Note: If you want your client to receive both products instead of choosing between them, add the second product as an additional item in the package. Learn more here.
12. Finally, name your item, add a description, and click Add Item.
13. Once the product is added, you can check the box to make it an optional item that the client can choose to include in their package.
14. Click + Add Item to add any additional products to the package. Then click Apply.
Package Info & Shipping
15. Go to Package Info to edit how your package appears in the Shop.
You can see how clients will view and purchase their packages here.
16. Edit the Package Name.
17. By default, the package will list each item as the Storefront Subtitle, but you can uncheck this option to customize the subtitle yourself.
18. Next, from the Store Category dropdown menu, choose the category where you want the package to appear. This category will be visible in the main navigation of both your gallery and Shop.
19. Upload a store tile image for your package. You can use a graphic or personalize it with your client’s images.
20. Add a Description for your package, and upload any additional product images if desired.
21. Check the box if you want the client to automatically receive High-Res files of all the photos they selected for their package, along with the other products.
22. Then click Apply to save your package information
23. Like other products in your Shop, you can choose whether the shipping is paid by the client or covered by you. You can offer a free shipping coupon or have the package shipped to you first instead of directly to the client.
24. If your package includes multiple product options with different prices, the Cost will display a range (from the lowest production cost to the highest) depending on what the client selects.
The Price is what the client will pay for the package, and your Margin shows the profit you will make.
Enter the Price you want to charge for the package.
25. You can select the print lab fulfiller for the products in your package from the dropdown menu. We recommend using a single print lab to help clients avoid higher shipping costs.
26. Check the box if you want to offer upsells for additional prints or album pages. This lets your clients purchase extra pages or prints for an additional cost, giving them flexibility instead of locking them into a set number of pages or prints.
27. Set a price for any extra prints or album pages. This upsell adds flexibility and can increase your package revenue.
28. Finally, click Apply to save your changes.
Your client can now view the package in their Shop and start customizing their selections. For best results, consider creating three packages to offer different price points.