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How do I create and use the Holiday Ornaments Sale App?

Lauren avatar
Written by Lauren
Updated this week

Promote one of the most beloved holiday objects to your clients – ornaments!

The Holiday Ornaments Sale App includes:

  • A set of pre-written emails

  • Gallery and Shop banners

  • A customizable discount

Please Note: By default, the Holiday Cards Sale runs for 7 days with a 40% discount and is limited to Pic-Time’s card products only. However, you can modify it to suit your needs.

Please Note: If you edit the App after it has been assigned to galleries, follow the instructions here for a smooth campaign.


Before You Install the App

1. Make sure your timezone is correct in your profile so that emails and discounts go out at the right time.

2. Review your Shop pricing to confirm your prices will still be profitable once the discount is applied.


Tutorial Video


Quick Install

The Holiday Ornaments Sale App is fully designed and ready to use. To create and activate it in minutes:

1. Install App

In the Campaigns tab, under Client Galleries, click on + More Campaigns.

Under Holiday Apps, click on the Holiday Ornaments Sale App to install it.

Rename the App if you wish to, and click to Add Automation App.

2. Adjust Discount

Double-check that the Discount works with your Shop pricing. Click the pencil icon to edit if needed.

Click Save.

Please Note: The Campaign runs for 7 days by default to give your clients time to create their Ornaments while giving them a sense of urgency. You can set the campaign start date when assigning the app to your galleries. Be sure to consider your lab’s holiday production and shipping deadlines when scheduling the campaign to ensure all orders can be fulfilled on time.

3. Assign the App to Galleries

After creating your App, follow these steps to assign it to your galleries and launch the Holiday Ornaments Sale campaign immediately or schedule it in advance.


Fully Customize your App

If you want more control over every detail of your campaign, use the instructions below to customize the Holiday Ornaments Sale App to your preferences.

Install App

2. In the Campaigns tab, under Client Galleries, click on + More Campaigns.

3. Under Holiday Apps, select the Holiday Ornaments Sale App.

4. Click Install App.

5. Rename the App if desired, then click Add Automation App.

Discount

6. Click on the pencil icon to edit the sale discount.

7. Modify the discount, description, and code. You can also enable free shipping, set a minimum order amount, and allow discount stacking.

Learn more about the different discount options you can offer.

8. By default, the discount applies only to Pic-Time's Metal Ornaments product. If you do not currently have this product enabled, you can add it to your Store Pricing.

If you have any custom ornament products, you can enable them for the discount as well.

9. You can Select Products to choose which products to Include or Exclude from the sale.

All Ornaments variants are included by default — check/uncheck any based on what you want to include in the sale, then click Apply to save.

10. Click Apply to save your Discount settings.

Campaign Duration

11. The campaign duration is the time period during which the coupon can be used by your client. We recommend keeping the default setting. To change it, click on the pencil icon.

Please Note: The Campaign runs for 7 days by default to give your clients time to create their Ornaments while giving them a sense of urgency. You can set the campaign start date when assigning the app to your galleries. Be sure to consider your lab’s holiday production and shipping deadlines when scheduling the campaign to ensure all orders can be fulfilled on time.

12. Set how long the campaign will run.

You can select the start date when assigning the App to your galleries. Check Adjust time to 11:59 PM to ensure the discount ends at the end of the last day. Then click Apply.

Emails

13. Click the pencil icon to choose when to send the Announcement and reminder emails.

Please Note: This will not delay the start of your campaign, but only delay when the emails themselves are sent.

14. Choose whether to send emails at the Earliest possible time or using an Optimized schedule.

15. Check the box to receive a copy of the first email from each assignment batch. Click Apply to save your settings.

16. Click the pencil icon to edit each email.

To skip sending an email, click the trash can icon to remove it.

17. Select the preferred Design Layout from the drop-down menu.

18. To adjust the email banner image, click Change Image or hover over the image graphic and click on the pencil icon.

19. You can browse and select one of our Holiday Product designs.

Alternatively, go to My Images and click + Upload Image to upload your own designs, or choose Use Cover Photo to automatically apply each gallery’s cover image to the campaign emails.

20. If you have selected 3 images in 2 columns layout, you can edit the images, copy, and button text.

21. In the Content tab, adjust the subject line, message, and button text if desired. You can see a preview on the right-hand side.

Pro Tip: Make use of dynamic text tokens in your email template to automatically personalize content for each recipient or campaign.

22. Click on the Style tab if you want to adjust the colors and logos of your emails. (Learn more).

23. When you are finished editing the email, click Apply to save your changes.

Banners

24. There are 5 types of banners: text banner, large banner, photo banner, product row, and store rotator. We’ve made banners tailored for this campaign, but feel free to adjust them however you like.

Click the pencil icon to edit banners, or the trash can icon to remove them.

To add a Product Row banner, click on the + icon.

25. Review and edit the banners pre-designed for this campaign. Click Apply to save changes.

Each banner has various editable parameters. (Learn More).

26. Once you are done, you can add an internal note for your reference, then click Save to finish.

Assigning the App to Galleries

27. After creating your App, follow these steps to assign it to your galleries and launch the Holiday Ornaments Sale campaign immediately or schedule it in advance.

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