Get a head start on the holidays! Invite your clients to create their own Albums and Greeting Cards with the Pre-Holiday Sale app.
This is a great opportunity to get your clients excited about the holiday season, and help them start thinking and preparing any presents they want to purchase.
The app comes with a readymade campaign funnel that includes emails and gallery banners that display your client's favorite images in the products throughout the campaign. As always, the app is fully customizable to fit your brand voice.
Note About the App
Set your timezone settings.
If you are using a preset to update your store pricing, you will still need to manually update the prices for any custom products, self-fulfilled products, product packages, and photo downloads.
The discounts in the apps are limited to built-in Pic-Time products only (lab-fulfilled and self-fulfilled). If you have custom products, product packages, photo downloads, or products from other apps such as the digital gift card, you can edit the discount so it is not limited to specific products.
The emails showcase personalized product photos. Check the emails, and if you don’t offer the products shown, easily change the email layout.
Quick Install
Because the app is completely designed for you already, you can easily install and assign it to your galleries right away! After adding the app to your Marketing Dashboard:
Update the Campaign Language. Choose your preferred Design Template.
Check the Pre-Holiday Discount works with your store pricing.
Click Save to save the app.
Click Continue Without Review.
Assign the app to your galleries.
Select your start date and Apply.
Full App Setup
1. To get started, click Sales & Automation from the Main Dashboard.
2. Under the Campaigns tab select to add a Pre-Holiday Sale app. Click to Install the app to your Marketing Dashboard, name your app, and click Add Automation App.
Campaign Language
3. First choose your Campaign Language.
4. You can select between: English, Deutsch, Dansk, Español, Français, Italiano, Netherlands, Norsk, Polski, Português, and Svenska. Click Apply.
Design Templates
5. Next, select a Design Template if you want to use/customize from one of our pre-made designs.
Please Note: Applying the design template will update the colors in your emails and banners, as well as reset any text edits, so be sure to choose the design before you begin customizing. Learn more about the design templates here.
When you’re done selecting your template, click Apply.
Campaign Duration
6. Then select the Campaign Duration. This will be the time period during which the coupon can be used by your client. We suggest 14 days for your client to design and purchase their products.
Pre-Holiday Discount
7. Now adjust the Pre-Holiday Discount.
8. Here you can modify the discount, description, code, whether you want to apply free shipping, a minimum order amount, and if you want to allow discount stacking. Learn more about discounts here. Click Apply.
Pre-Holiday Sale Banners
9. We can now begin customizing your banners. There are 5 types of banners: text banner, large banner, photo banner, product row, and store rotator. Each banner has various editable parameters. We’ve made banners tailored for this campaign but feel free to adjust however you like. Click on the trash can icon to remove any banners you don’t want to display, and click on the pencil icon to edit the banner.
Text Banner
The text banner is located at the top of the gallery, underneath the navigation bar of the gallery. The banner is pinned to the top of the gallery while scrolling. You can edit the text, text color and background color.
Large Banner
Large banners are shown in the gallery stream between scenes and have a larger number of customizable fields. You can edit the image, content, and style of these banners.
Photo Banner
The photo banner is displayed in the gallery stream, in the midst of the photos. It shows a countdown clock for the duration of the campaign. Similarly to the large banner, you can edit the image, content, and style of this banner.
Store Rotator
The store rotator banner is located in the gallery store, above the products. You can modify the content, style and image of this banner.
Product Row
The product row allows you to pick 3 products that are displayed at the bottom of the gallery stream, although we do not suggest using this banner with this campaign. You can modify the title and subtitle of the product row and choose 3 products. Note, if you choose a specific size or type of product, it will still display the general name of the product (i.e. if you choose a 10x10 lay flat album, it will display lay flat albums as the product) but if the client clicks on the product, they will start with the specific size/type you selected.
Pre-Holiday Sale Emails
10. Editing emails is easy, first adjust the email send time if you would like to delay when the announcement and reminder emails are sent. This will not delay the start of your campaign but only delay when the emails themselves are sent.
11. You can send emails at the earliest possible time, or choose to delay the email to an optimized schedule. Emails are opened more often at a specific time of the day, so the email will be sent during those optimum times. Click Apply to save any changes.
12. To edit the emails, hover over the email and click on the pencil icon.
13. With email layouts you can showcase client images and products directly in the email. We’ve added Albums and Cards but you can customize the emails to your liking. Click on the design layouts dropdown to select. Learn more about the email layouts and showcasing client images here.
14. To adjust the email banner image or other images in your email layout, click Change Image or hover over the image graphic.
You can upload your own images and graphics, use the cover photo of the gallery, or choose one of the pre-made designs provided by Pic-Time.
Once you choose your image(s), you can modify the email subject, message title, email message and button text. Learn more about dynamic text tokens here.
15. Click on the Style tab if you want to adjust the colors and logos of your emails. Learn more here. When you’re done click Apply to save your changes.
16. If you don’t want to send out a certain email, you can click the trash can icon to delete it.
19. After you have modified your app, you can leave an internal note to yourself and click Save to save the app.
Assigning the App to Galleries
20. After you have created your app, you can assign it to your galleries and begin the Pre-Holiday Sale campaign! We suggest assigning your app to send out on October 24th. Learn how to assign the app to your galleries here.