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How do I create and use the Valentine's Day Storewide Sale App?
How do I create and use the Valentine's Day Storewide Sale App?
Lauren avatar
Written by Lauren
Updated over 8 months ago

The Valentine’s Day App offers a storewide discount to your clients, so they can celebrate with printed goods for themselves or their loved ones. The template is ready to go with the discount, emails, and banners, which you can customize to fit your preferences. All you need to do is install the app once and assign it to your galleries with just a click. We suggest running the campaign from January 18-January 29. In this tutorial, we will guide you through setting up your app.

Tutorial Video

Note About the App

  • If you are using a preset to update your store pricing, you will still need to manually update the prices for any custom products, self-fulfilled products, product packages, and photo downloads.

  • The discounts in the apps are limited to built-in Pic-Time products only (lab-fulfilled and self-fulfilled). If you have custom products, product packages, photo downloads, or products from other apps such as the digital gift card, you can edit the discount so it is not limited to specific products.

Add Valentine’s Day Sale App

1. To get started, click Sales & Automation from the Main Dashboard.

2. Under the Campaigns tab, select the Valentine’s Day Sale 2024 App.

3. Click to Install the app to your Marketing Dashboard.

4. Name your app, and click Add Automation App.

Quick Install

Because the app is completely designed for you already, you can easily install and assign it to your galleries right away! After adding the app to your marketing dashboard:

  • Check the discount.

  • Click Save to save the app.

  • Assign the app to your galleries. We suggest starting the app January 18.

Fully Customize your App

Although the app is pre-made and ready to go, you can still fully customize the app.

Design Template

1. Begin by selecting a pre-made Design Template.

Applying the design template will update the colors in your emails and banners, as well as reset any text edits, so be sure to choose the design before you begin customizing them. Learn more about the design templates here.

2. When you’re done selecting your template, click Apply.

Discount

3. Adjust the Discount. The default discount is set for 30% off storewide sale but you can change it to fit your preferences.

4. Here you can modify the discount, description, code, whether you want to apply free shipping, whether you want to have a minimum order amount for this coupon, if you want to allow discount stacking or if you want to limit the coupon to specific products. For more information on other discounts you can offer, click here. Click Apply when you are ready to save your changes.

Campaign Duration

5. Then set your Campaign Duration. This will define how long the discount, emails, and banners will be active. We suggest leaving it at 10 days.

Emails

6. Adjust the email send time if you would like to delay the announcement email and/or reminder emails. You can choose to send the emails at an optimized time. This will not delay the start of your campaign, only delay the email send time.

7. Click on the pencil icon to start editing the email. Or click the trashcan icon to remove the email.

8. Your announcement email will go out at the start of the campaign. You can also add email reminders before the expiration of the campaign. To start editing the email, begin by selecting the Design Layout. With email layouts you can showcase client images and products directly in the email. Learn more about customizing and designing emails here. We suggest leaving the email as is, for maximum impact.

Banners

9. We can now begin editing your banners for the Valentine’s Day campaign. Again, we suggest leaving the banners as is, but you are welcome to customize them. There are 5 types of banners: text banner, large banner, photo banner, product row, and store rotator. Each banner has various editable parameters.

Text Banner

The text banner is located at the top of the gallery, underneath the navigation bar of the gallery. The banner is pinned to the top of the gallery while scrolling. You can edit the text, text color and background color.

Large Banner

Large banners are shown in the gallery stream between scenes and have a larger number of customizable fields. You can edit the image, content, and style of these banners.

Photo Banner

The photo banner is displayed in the gallery stream, in the midst of the photos. It shows a countdown clock for the duration of the campaign. Similarly to the large banner, you can edit the image, content, and style of this banner.

Store Rotator

The store rotator banner is located in the gallery store, above the products. You can modify the content, style and image of this banner.

Product Row

The product row allows you to pick 3 products that are displayed at the bottom of the gallery stream, although we do not suggest using this banner with this campaign. You can modify the title and subtitle of the product row and choose 3 products. Note, if you choose a specific size or type of product, it will still display the general name of the product (i.e. if you choose a 10x10 lay flat album, it will display lay flat albums as the product) but if the client clicks on the product, they will start with the specific size/type you selected.

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10. After you have modified your app, you can leave an internal note to yourself and click Save to save the app.

Assigning the App to Galleries

11. After you have created your app, you can assign it to your galleries and begin the Valentine’s Day campaign! We suggest setting your app to run January 18-January 29. Learn how to assign the apps to your galleries here.

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